UX audits
Navigation, templates and key journeys — what to change first.
Grow
Turn more store visitors into customers
Traffic is expensive. We look at how people actually move through your Shopify store — and fix the pages, paths and friction that quietly leak revenue.
Information hierarchy first
Variants, trust, shipping, add-to-cart — matched to how the product is sold, not a theme preset.
ATCTrustVariants
Collections that help people find a product
Merchandising, filters, empty states and copy — instead of a grid that bounces paid traffic.
Thumbs, filters, sticky cart
Most Shopify traffic is already on a phone. We design the path for that device first.
What we optimize
The surfaces that decide whether someone buys
CRO here means practical storefront work, not a theatre of endless tests on a store that is not ready for them.
Conversion audits
Where sessions drop, which templates underperform.
Product pages
Hierarchy, variants, trust, add-to-cart.
Collections
Merchandising, filters, empty states.
Navigation
Menus and search that reflect the catalog people came for.
Mobile UX
Thumbs, filters, sticky carts, forms.
CTAs
Visible, specific, consistent from ad to cart.
Landing pages
Match paid and organic intent — not the homepage dump.
Tests when useful
Only when traffic and hypotheses support them.
How we work
Fix the obvious leaks before you celebrate a 2% lift
Many Shopify stores do not have a testing problem. They have a template, copy or mobile problem. We start there.
Evidence over opinion
Analytics, session clues and page-level behaviour — not a redesign for its own sake.
Shopify constraints respected
Checkout, apps and theme architecture are part of the recommendation, not ignored.
CheckoutAppsTheme
Tied to SEO and development
Collection copy, speed and templates are shared with SEO and build so work does not collide.
Same studio. One owner.
Niche shops included
You do not need enterprise traffic to deserve a product page that can sell. We work the pages you already have.
NicheBrand
Questions
CRO FAQs
No. Conversion rate depends on traffic quality, offer, shipping and brand — not only the template. We focus on removing friction and clarifying the path to purchase, then we measure.
Often no. Product pages, collections and mobile navigation produce more return than a new homepage animation. We recommend a rebuild only when the theme is genuinely in the way.
Yes. Landing pages and product templates should match the query or creative that sent the click. That is usually the fastest way to stop wasting ad spend.
Yes. Partner track: experiments, releases, the pages that already get traffic. Start on /start and pick improve or ongoing help.
Ready to stop leaking the traffic you already have?
Tell us about your store, devices and the pages you care about. We will propose a focused optimization plan.